Adidas / NBA Pop-Up Experience
This pop-up is part of Adidas' "Believe That" campaign for the Anthony Edwards 
AE1 shoe. Based on the commercial, starring Ice-T, the concept plays off of the 
idea that Edwards is taking bodies on the court. It was set up in Minneapolis, MN 
at the Target Center arena for the Timberwolves. 
Designed by: HappyLucky team, Role: Production Designer